Marc Ecko, founder of Ecko Unltd and Complex Consider it as urgently as you do a proper workout regimen and eating right. Read this book before it wrecks you or the projects and people you love. “I see the toxic vanity of ego at play every day and it never ceases to amaze me how often it wrecks promising creative endeavors. George Raveling, Hall of Fame Basketball coach, Nike’s Director of International Basketball Ryan Holiday is one of the most promising young writers of his generation.” “This is a book I want every athlete, aspiring leader, entrepreneur, thinker and doer to read. Austin Kleon, author of the New York Times bestseller Steal Like An Artist “Whether you’re starting out or starting over, you’ll find something to steal here.” Steven Pressfield, author of the New York Times bestseller The War of Art “Ryan Holiday is one of his generation’s finest thinkers, and this book is his best yet.” Armed with the lessons in this book, as Holiday writes, “you will be less invested in the story you tell about your own specialness, and as a result, you will be liberated to accomplish the world-changing work you’ve set out to achieve.” In an era that glorifies social media, reality TV, and other forms of shameless self-promotion, the battle against ego must be fought on many fronts. Their strategies and tactics can be ours as well. We meet fascinating figures such as George Marshall, Jackie Robinson, Katharine Graham, Bill Belichick, and Eleanor Roosevelt, who all reached the highest levels of power and success by conquering their own egos. At every stage, ego holds us back.Įgo Is the Enemy draws on a vast array of stories and examples, from literature to philosophy to history. In failure, it magnifies each blow and makes recovery more difficult. With success, it can blind us to our faults and sow future problems. Early in our careers, it impedes learning and the cultivation of talent. In fact, the most common enemy lies within: our ego. Many of us insist the main impediment to a full, successful life is the outside world. “While the history books are filled with tales of obsessive visionary geniuses who remade the world in their image with sheer, almost irrational force, I’ve found that history is also made by individuals who fought their egos at every turn, who eschewed the spotlight, and who put their higher goals above their desire for recognition.” -from the prologue The instant Wall Street Journal, USA Today, and international bestseller
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